Content design & strategy

13+

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13+ 〰️



Lead content designer for privacy: feature nomenclature, in-app content design and micro-content


Associate creative director: value propositions, in-app content design & NDCs, content strategy for 2021 launch Art Director: @Steven Pham



Minor safety @TikTok

Teens can opt into Family Pairing to partner with their guardians on safety tools. As the content owner of Minor safety (2022 - present), I’ve worked with our senior designer @Ling to modernize the language and ideology of family in our current UI.

Family pairing

Guardians can view their teen’s blocked accounts everywhere. Currently in Ireland, we’re able to proactively comply with the Children’s online safety act by allowing parents and guardians to block accounts om their teen’s behalf, empowering their decisions at home on the app.

Schedule time away

Subscriptions @Tinder

Video chat @Tinder

In-app content design for video chat feature, including nomenclature ‘Face to Face’ and co-led double opt-in design with @Evelina Rodriguez

Safety center & tools @Tinder

Avoid people you know on Tinder *you’re welcome


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Copywriting & creative direction